Cassidy Turley and The Durst Organization announced that they secured a 15-year, 40,000 s/f lease for renowned piano manufacturer and retailer, Steinway & Son, at 1133 Avenue of the Americas.
Given Steinway’s time pressure to move out of its existing location by the end of 2014, the team secured a temporary location at 1155 Avenue of the Americas, also with The Durst Organization.
This short-term “pop-up store” will allow Steinway to remain open as the new headquarters is being constructed, allowing for continuous service to its customers.
Steinway, well-known for handcrafting the world’s finest pianos, will now have a gallery space that encompasses approximately 18,000 s/for both retail and showroom, and a small concert hall that caters to the world’s most prominent pianists.
The space will be designed by architect Annabelle Selldorf. There will also be a private space that can be used by concert pianists looking to sample Steinway’s collection of instruments.
Read the entire article at Real Estate Weekly » Blog Archive » Steinway signs 40,000 s/f deal with Durst at 1133 6th.